From the Rodeo Grounds to Reishi: Urban Calm Coffee Brings Mushroom Magic to the Calgary Stampede.
Every July, the streets of Calgary come alive with cowboy hats, boots, and an undeniable buzz of excitement. The Calgary Stampede is more than a rodeo—it’s a celebration of community, tradition, and local talent. This year, we at Urban Calm Coffee were proud to saddle up as a vendor at the Calgary Stampede Makers Market , where we introduced a uniquely calming, nourishing twist to the high-energy crowd: mushroom coffee .
If you stopped by our booth at the Calgary Stampede, you probably noticed something a little different about us—sure, we had the comforting aroma of coffee in the air, but we also had curious questions flying our way all week:
“Mushroom coffee? Wait—what does that even taste like?”
“Is there actual mushroom in this?”
“Does it still have caffeine?”
“Will it make me feel weird?”
Welcome to the Maker Market at Calgary Stampede
Urban Calm Coffee at Calgary Stampede
Why the Calgary Stampede?
At Urban Calm Coffee , we’re all about moments. Whether it’s your early-morning ritual before a busy workday or a mid-afternoon pause to catch your breath, we believe in carving out time for yourself.
That’s why the Calgary Stampede felt like the perfect place for us. Amid the wild rides, the roar of the crowds, and the pulse of live music, we were there to offer a moment of calm with the smooth and delicious aroma of coffee.
The Maker Market at the Calgary Stampede , hosted inside the BMO Centre at the Calgary Stampede, showcased some of the most talented creators and small businesses in Alberta. We were honoured to be part of a community that values craftsmanship, authenticity, and connection.
Our booth was designed to feel like a little oasis—soft tones, calming scents, and of course, an experience with our smooth, specialty-grade Arabica coffee with functional mushrooms like Reishi and Lion’s Mane . For many visitors, this was their very first interaction with mushroom coffee—and we loved every chance to surprise them.
discover mushroom coffee
So, What Is Mushroom Coffee?
Let’s break it down.
Mushroom coffee is regular coffee (yes, real coffee) blended with extracts from functional mushrooms. These aren’t the mushrooms you sauté for dinner, and they definitely aren’t psychedelic.
We use functional mushrooms —natural adaptogens that have been used in traditional wellness practices for centuries.
At Urban Calm Coffee, we currently work with:
- Lion’s Mane : Known for its focus-boosting and cognitive support benefits.
- Reishi : Beloved for its calming, stress-reducing properties.
- Chaga & Cordyceps : Found in some of our specialty blends, offering antioxidant and energy-supporting benefits.
What you don’t get is a mushroomy taste. Our blends are smooth, rich, and balanced—with subtle earthy undertones that complement the coffee instead of competing with it.
the urban calm experience
What Makes Urban Calm Coffee Different?
We’re not just another coffee brand. We’re a female-founded Canadian company with a mission: to create nourishing, uplifting coffee and tea moments that leave you feeling refreshed and ready for the day.
All of our coffee is:
- Specialty-grade Arabica
- Ethically sourced , including beans from women-led farms
- Crafted with intention , designed to be smooth, low in acidity, and easy to enjoy
- Blended with wellness and purpose , like our mushroom coffee and calming herbal teas
We’re proud to say we’re the only Canadian brand combining premium, specialty-grade beans with women-empowered sourcing and functional wellness blends.
Our packaging is soft-touch and elegant, our aromas are unforgettable, and our coffee does more than wake you up—it brings you back to yourself.
calgary stampede maker market - shop local
Highlights from the Makers Market at calgary stampede
Being part of the Calgary Stampede was more than just a business opportunity—it was a community moment. Here are some of the highlights we’ll never forget:
1. First-Timers Falling in Love
We met so many people who had never heard of mushroom coffee before. Chatting with them at the Calgary Stampede and introducing them to Urban Calm’s mushroom blends was a pure joy.
2. Connecting with Other Makers
The Makers Market at the Calgary Stampede was full of incredible local talent—from handmade jewelry to leather goods to fine art. We loved trading stories, supporting each other, and building community with fellow entrepreneurs. Calgary has such a vibrant, supportive small business scene, and we were thrilled to be part of it.
3. Sharing the Story Behind the Cup
So much of what we do at Urban Calm Coffee is rooted in storytelling: the stories of the women who grow our beans, the wellness traditions behind our mushroom extracts, and the everyday stories of our customers who build rituals around their coffee breaks.
The Calgary Stampede gave us a rare chance to share those stories face-to-face—with hundreds of people. That kind of connection is priceless.
about urban calm coffee
Why We Do What We Do
Urban Calm Coffee was born out of a simple idea: everyone deserves their moment. A moment to breathe. A moment to reflect. A moment to sip something that feels just as good as it tastes.
In a world that pushes productivity and constant hustle, we want to remind you to pause. To reconnect. To feel good, inside and out.
Being at the Stampede reminded us why we do this work.
And we get it. That’s the magic of coffee when it’s made with purpose.
the future
What’s Next for Urban Calm Coffee after Calgary Stampede?
Now that the Calgary Stampede dust has settled (literally—we’re still shaking it off our boots!), we’re already looking forward to what’s next.
You’ll find us at upcoming markets like the Spruce Meadows Christmas Market , and we’re always available online with fast, flat-rate shipping across Canada.
Final Thoughts: Thank You, Calgary Stampede
To everyone who stopped by our booth at the Calgary Stampede, asked questions and shared your curiosity—thank you. You helped make our first Calgary Stampede experience unforgettable.
Whether you’re a seasoned cowboy coffee drinker or just dipping your toes into the world of functional wellness, we hope Urban Calm Coffee added something special to your calgary Stampede journey.
And if you missed us at the Calgary Stampede Makers Market, don’t worry—we're just a click away.
Until next time, keep taking your moment.
One calming, nourishing sip at a time.
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